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Recommended Ads Layouts

Planning for Ads is hard, especially with so many sizes to choose from.

To make it slightly easier, we have devised a list of recommended, optimized Ad Container combinations/layouts, for different app windows while taking into account the many different factors at play. You can also find a brief summary of each layouts's pros and cons, as well as a (very rough) revenue estimate for its performance*, when compared to the baseline layout of its window type**. With this, we hope to give you a place to foothold to get started.

* Revenue estimates are generated based on aggregated performance data across the entire platform, across many countries and setups. Actual milage may vastly differ. ** Revenue baselines differ depending on the window type.

Currently, the following window types are accounted for:

  • Desktop / 2nd screen - Native, desktop windows, existing outside of a game's context
  • In-Game - In-game, overlay windows, existing only within a game's overlay
Can't find the right layout for your case?

Try to pick a few you like, and see why they work. Combine, experiment, and most importantly, get feedback from others. We are always here for any questions you may have!

All Windows Icon

All Windows

The following is a list of recommended Ad layouts for your different App windows.


* The estimated revenue for this layout has recently been optimized, and a more accurate estimate is currently being worked on.
** One or more Containers in this layout may contain multiple Ads at once, based on realtime optimization. Standard limitations about Ads per window still apply.